Frequently asked questions

Pay Per Call is a performance model where advertisers pay for qualified inbound phone calls instead of clicks or form fills. You connect with consumers who are actively calling about your product or service.

Calls are screened against campaign criteria such as location, call duration, time of day, and buyer-specific requirements before they're routed to you — so you receive relevant, high-intent callers.

Yes. Calls are delivered to a single buyer in real time. We do not resell or share the same call across multiple advertisers.

Pricing is performance-based — you pay per qualified call, with rates set by vertical and volume. Custom structures are available for enterprise buyers. Submit the advertiser application for a tailored quote.

After your application is reviewed and your campaign is configured, most buyers can begin receiving calls within a few business days.

Publishers earn a payout for each qualified call they generate. Reporting is available in real time, and payments are issued on a regular schedule once you're approved and live.

We accept quality traffic across search, social, native, display, email, content/SEO, and directories. All traffic is reviewed for compliance and quality before approval.

Compliance is central to how the network operates. We use TCPA-aware processes and monitoring across call generation. Buyers and publishers are also responsible for following applicable laws in their campaigns.

Yes. Buyers can define targeting by region, state, schedule, and service type so calls match your operating footprint.

Yes. Call data can be passed to your existing systems via API and integrations, so leads flow directly into your workflow.